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Halie for founders

The growth hire you can't afford,
at a price you won't notice.

She learns your site, finds what's costing sales, builds the fix, and shows what it earned. Every week. $199 a month.

Free audit first. Paste your URL. See the three leaks costing you most.

ExampleShipped Tuesday/products/winter-parka
+18.4% add to cart
wasDiscover our new collection
nowSold out twice last winter. Back in four colours.

"Your old headline described the page. This one gives them a reason to hurry."

Halie

You have a website that makes you money.

Every week, people visit and leave without buying. You don't know exactly why, or what to do about it. Fixing that is a real job: study how people use the site, find what's losing them, design and build the fix, ship it, check whether it worked.

Nobody on your team has time for that job. So it doesn't get done, and you leave money on the table every month.

Agencies will do it for $3,000–$8,000 a month, slowly. Testing tools sell you software, but you still need a person to do the work. Halie is the person.

She's an AI growth engineer.

She learns your site, finds what's costing you sales, builds the fix to the standard your designer would, ships it through your normal process, and tells you what it earned. Every week.

Finds what's costing sales

Studies how people use your site. Names the leak in a sentence, not a chart you have to decode.

Builds the fix herself

Copy, layout, speed. Built to your brand's standard. Live preview beside the current version. You approve before it ships.

Proves what it earned

Tests her own work. Keeps winners. Kills losers and rolls them back. Shows you the revenue impact.

You stay in control

She starts by proposing and shipping nothing. She can't touch pricing, checkout, or policy. Cancel anytime.

You stay in control the whole way.

She starts by proposing changes and shipping nothing. You approve what goes live. Anything she builds stays inside your brand: your colours, your fonts, your voice.

  1. 01

    Propose first

    She shows the change with a preview. Ships nothing until you say yes.

  2. 02

    Brand lock

    Your colours, fonts, spacing, and voice are law. Off-brand work never gets proposed.

  3. 03

    Hard limits

    She can't touch pricing, checkout, or policy. If a change loses, she rolls it back and tells you Monday.

Who this is for

Brands doing real revenue online whose site was custom-built, not assembled from templates. The ones every off-the-shelf testing tool can't work with, so they've simply never optimized.

That's most good brands. It's why the money keeps leaking.

What you get, in plain terms

No dashboard theatre. The work, the proof, and a Monday email.

A free audit first

Paste your URL. See the three things costing you the most. No card, no call.

Someone doing the work

Not a dashboard you have to interpret. She studies, builds, ships, and checks.

Changes that look like your brand

She works from your design system, not generic AI taste.

Proof

She tests her own work, keeps what wins, kills what loses, and shows the revenue impact.

One email every Monday

What she did, what it earned, what she's doing next.

No risk

Approve everything, roll anything back, cancel whenever. Your site goes back as it was.

One email every Monday

What she did, what it earned, what she's doing next. No deck. No dashboard you have to open.

ExampleFrom: HalieSubject: 4 changes shipped, checkout is next

Morning. Your product pages were the leak this week, so I started there.

  • Rewrote the parka headline+18.4% add to cart
  • Moved reviews above the fold+3.1% conversion
  • Cut the hero video, 2.4s of load+1.2% conversion
  • Tried a shorter size guidelost, rolled back

Store conversion 1.9% → 2.4%. At your traffic that's about +$4,100 this month.

Next week I'm going after checkout. Three of every five people who start it don't finish. · H

The comparison founders actually care about

Agencies do the work, slowly and expensive. Testing tools sell software and leave the work to you. Halie does the work weekly.

Agency
Testing tool
Halie
Does the work
Yes
No
Yes
Speed
2–4 changes / month
Depends on your team
Weekly
Cost
$3,000–$8,000 / mo
$200–$500 / mo + your time
$199 / mo
Custom-built sites
Yes
Rarely
Yes

Start with a free audit. Hire her when you're ready.

Cancel anytime. She hands your store back exactly as she found it.

Audit

See the three things costing you most before you decide anything.

Free
  • Paste your URL
  • Leaks ranked by what they cost
  • No card, no call
Run the audit
For founders

Store

One store. She does the growth work every week.

$199/mo
  • Unlimited changes and tests
  • Brand lock on everything she ships
  • Monday report with revenue impact
  • One-click rollback, full history
Hire Halie

Agency

Up to ten client stores, each with its own brand.

$499/mo
  • Everything in Store, ×10
  • Separate brand lock per client
  • White-label Monday reports
  • Approvals routed to your team
Talk to us

Questions founders ask first

Straight answers. If yours isn't here, run the free audit and ask.

No. She starts by proposing changes and shipping nothing. You approve what goes live. You can keep her there forever, or promote her when you're tired of clicking approve.
No. She works from your design system: colours, fonts, spacing, voice. Off-brand work never gets proposed.
Pricing, checkout, and policy pages. Those stay yours at every permission level.
She rolls it back herself and tells you in Monday's email. Losing tests are normal. Hiding them isn't.
Yes. That's who she's for. Off-the-shelf testing tools usually can't. Halie can.
No. Install the Shopify app, or paste one script if you're elsewhere. About two minutes.

See what your store
is losing.

Three leaks, ranked by what they cost you. Free, no card. Then hire her if you want the work done every week.

Halie is the growth hire you can't afford, at a price you won't notice.